Nexamp acknowledged for buyer acquisition technique throughout pandemic by Northeast Clear Power Council
Nexamp, a clean energy innovator and leader in decarbonization, was named by the Northeast Clean Energy Council (NECEC) as the winner of the customer acquisition award in the Back to Work Challenge, an initiative to highlight innovative projects by clean energy organizations that promote their business practices in the midst of the have successfully adapted to the ongoing COVID-19 pandemic. Nexamp won the category for its creative approach to using digital tools and platforms to meet customers as the restrictions on traditional methods increased in the spring and summer.
“There is no doubt that in these unprecedented times, companies have had to adapt to new ways to communicate and connect with customers,” said Allan Telio, senior vice president of Community Solar, Nexamp. “As a company that prioritizes personal connections and relationships, Nexamp has a long history of hosting community meetings, attending events, and working directly with customers and partners to educate them about clean energy solutions. Fortunately, today’s technology has made it easier to do this virtually, and we’ve introduced a number of platforms to stay just as connected with each of our audiences. “
How they did it: As the pandemic worsened, Nexamp began working more closely with local executives, nonprofits, and other groups to promote and host interactive virtual meetings. This enabled potential customers to learn more about how Community Solar works and answer questions about the program. Nexamp also relied on digital technology to improve the planning and approval process, use drones for live virtual tours of construction sites, use online land databases and satellite images for research purposes, and attend local board meetings remotely.
NECEC hosted the Back to Work Challenge awards ceremony online, citing the continued growth of the clean energy industry as evidence that the region continues to focus on promoting and adopting sustainable solutions needed for a healthy future for next generations . In a keynote address, former Massachusetts Governor Deval Patrick highlighted the many ways the region is leading the way in climate-related achievements, including clean energy job growth, energy efficiency and decarbonization initiatives.
“As the winner of the Customer Acquisition Award for the Back to Work Challenge, Nexamp quickly moved to our new virtual reality by using digital tools to connect with customers despite the pandemic,” said Peter Rothstein, President of NECEC. “We applaud the innovative work of Nexamp to adapt to the challenges of the ongoing crisis and to build new relationships with clean energy customers that will extend well beyond the COVID era.”
Nexamp was also recognized as runner-up for the On-Premises Project Construction & Installation Award. This recognized the company’s outstanding efforts to ensure a safe construction environment for employees and contractors by developing and implementing strict COVID-19 protocols such as social distancing and improved PPE, personal hygiene, daily protocols, online screening apps and more.